When it comes to business, it’s all about first impressions! And nothing gives out a positive impression like well-maintained building interiors and exteriors.
It’s something that people usually disregard unless it’s done wrong. But few realize the actual potential of a well planned out commercial space – from paint to walls and little details.
There are so many things to consider when choosing the right color scheme for a commercial facility. Depending on the nature of your business, you should be mindful of different rules when picking color combinations.
The easiest way to come up with the right palette is to consult a professional. However, using a reliable guide that covers as many different aspects of commercial painting as possible is a great idea too.
How to Choose The Right Paint Color for Commercial Buildings?
Consider the Color Psychology
Colors in our surroundings can powerfully affect us, trigger various feelings, and set a tone for a place of business. This is why it is important to consider color psychology when choosing the right color palette for your business.
Different colors affect different people in various ways, yet studies have shown that there are some general rules that are widely applicable.
PSYCHOLOGY OF COLOR
For example, it is known that neutral colors such as hues of blue and grey communicate neutrality and are a good choice for establishing brand loyalty.
Green tones encourage a sense of growth and success.
Bright tones of yellow and red create a lively and energetic atmosphere.
If your business is focused on good values or discounts, orange might be the right choice.
White colors can be tricky however, since white can communicate both a slick, minimalist look, but can also be perceived as bland.
Understanding color psychology and how it can help you achieve your business goals is the first step in creating a professional atmosphere.
Stay True to Your Brand
If your company already has a specific color palette that is consistent across your logo, business cards, exterior signage, and website, consider using these paint colors or slightly adjusting them.
One of the advantages of a recognizable exterior color palette is that it will ensure that both clients and visitors are able to easily identify the building.
Just like brand values should be aligned to convey a unified message, paint color choices should consistently reinforce this message. The right scheme will help your headquarters stand out, but it can also contribute to building brand recognition and loyalty.
In fact, brand colors improve brand recognition by 80% believe it or not. It’s only logical – when you’re looking for items through supermarket aisles, you subconsciously focus on the color of the item most of the time.
Choose Complementary Colors Based on Color Theory
Another useful thing to consider is color theory. Based on how colors work with each other on a color wheel and based on color theory, companies often use one of four schemes: monochromatic, complementary, triadic and tertiary.
While each can help create a cohesive impression, a complementary color scheme seems to be the best choice for commercial painting projects.
The complementary color scheme is rooted in two colors that are opposite to each other on the color wheel. The first color should be the main color, while its opposite should be used for accents and highlights. Examples of complementary colors include orange and blue, purple and yellow, or red and green.
Take the Local Environment into Consideration
Brand colors are not the only thing that should be used as a reference. Some commercial areas, especially the historic ones, have regulations that limit color choices. Make sure to be mindful of this and respect the district’s architectural or landscaping standards.
If there are no strict rules, the choice boils down to whether you want the building to stand out or to blend with its surroundings.
Think about neighborhoods, office complexes, industrial areas and parks that are surrounding your commercial building. If the building is situated on a small lot, it might be wise to go for a darker color because it will prevent the property from looking oversized.
Interior Paint Color Combinations for Commercial Buildings
Warehouse Interior Paint Colors
Before you start thinking about the aesthetics of your warehouse interiors, think of safety. This will help you choose color combinations that ensure proper visibility and organization.
Contrasting colors, and especially combinations that include yellow, black, or red, are commonly associated with safety and caution and are great for drawing attention.
Office Building Interior Paint Colors
By using commercial building paint color combinations that increase creativity and inspire collaboration, you can create a welcoming and productive environment for your employees.
While they are a safe choice, neutral colors may end up creating a dull atmosphere. Instead, consider playing with office paint colors and adding bright and energizing accents that will break a potentially somber atmosphere.
Consider using complementary colors for conference halls. A combination of colors can convey different sentiments or reinforce your company culture. For example, light blue not only communicates neutrality and respectability but works great with various shades of brown, which in turn conveys reliability and assurance.
Choosing the right color for office building halls can completely change the perception of commercial properties. Instead of using bland colors, turn unremarkable passageways into pleasant spaces with the right palette.
Halls are another great place where you can play with different finishes and accents. Go for impact, but make sure that the hall doesn’t end up feeling too stuffy if it’s scarce in natural light.
Use soothing colors or those that evoke feelings of safety and calmness such as blue, green or lilac for resting areas. Moss or sage green can create a relaxing atmosphere too. Consider painting an accent wall a few shades darker to create a peaceful and welcoming ambiance.
Retail Stores Interior Paint Colors
Similarly to retail store exterior paint colors, consider using inviting colors that create a sense of urgency and accelerate decision making processes.
Think of your target audience and functionality too.
For example, pastels are suitable for children’s stores but combined with an accent matte black ceiling they work miracles for home décor shop